Starting and maintaining a business requires building a solid foundation. From concept to growth, your decisions will draw prospective customers, heighten their experience with your products and services, as well encourage repeat purchasing! Therefore, our services always start with a demographic, industry, or performance analysis. We want to strategically put your money to its best use. We offer a range of services, addressing your needs despite your business’ stage of development to grow their ideas and businesses.
Start-Ups
Starting your own business is more than a leap of faith. It starts by pushing yourself beyond your comfort zone. Leaving behind the 9-5 check, with its security to develop a business that excites you. Eventually, a dream becomes like a loved child, requiring your every attention. For startups, Pennyborne Development’s services include:
Develop a business name, logo, and tagline which can be trademarked.
Discussing ramifications of business entity selection.
Discussing your business licensing procedures
Locating possible suppliers for your business
Reviewing regulatory requirements for your business based on industry
Developing web and social media campaigns.
Developing points to include in a Business and/or Marketing Plan
Packages start at $1,500. We offer payment plans based on scheduled deliverables. Ask about our discounts for association and alumni members.
Existing Business
With an existing business, performance must go beyond the numbers. Frequently existing companies focus entirely on making sales without establishing a detailed growth roadmap to success. These goals must align with the entrepreneur’s beliefs, the company’s mission statement, and yearly objectives. For existing businesses, Pennyborne Development’s services include:
Evaluation of company’s performance to determine if it’s meeting business plan objectives and success goals.
Review how your company meets this matrix or why it is following short.
Review product or service mix.
Review marketing needs.
Determine strategic improvement needs: product/service improvement, time management, corporate communications, logistics/shipping, customer relations, and follow-up.
Development or review of contingency and/or continuity plans.
Develop new business and marketing plans to coincide with findings.
Packages start at $7,500. We offer payment plans based on scheduled deliverables. Ask about our discounts for association and alumni members.
Social Media Marketing
An online presence is essential for business growth. Over 2 billion people regularly use social media worldwide. Even if you are marketing to individuals who do not use social media, statistics indicate that over 90% of consumers read online reviews and research company information before contacting or visiting a business. Therefore, if you are not investing in your online presence or maintaining social media marketing then you are more than behind the times; you are leaving money on the table. For small businesses, Pennyborne Development’s social media services include:
Demographic Analysis (for both print and video)
Script Writing
Video Editing
15-30 second run time
Logo Placement
Background Music
Premium Stock Images
Individual designs start at $40. Packages start at $750. We offer payment plans based on scheduled deliverables. Ask about our discounts for association and alumni members.
Other Business Services
As an established leader in the Metro Detroit area, we are able to outsource several services. If you have any questions or a specific business need not listed above, please contact us. We are here to help.
What People Are Saying
You have skills, Jennifer Barrington. Thank you so much.
Dargin-Anderson
Social Media Marketing Client
When I started my company, unfortunately, I made some miss-steps. Jennifer Barrington from Pennyborne Development was patient, explained options, and assisted in their correction. She was and is my business lifeline.
C. Johnson
Startup Client
Give Jennifer Barrington at Pennyborne Development a call. Let her get your company right.
Linda Lawrence
Startup and Social Media Marketing Client
Our customers often have industry-specific questions that our firm can not answer timely. We frequently use Pennyborne Development’s Internet Research services to assist our clients. Jennifer Barrington knows how to find relevant information, quickly.
J. Funk
Existing Business and Other Business Services Client